A few months ago, we lost an icon in the audio industry, Elaine Squires to a battle against cancer. As per a previous article I wrote on her passing, Elaine was known as a parent figure in the car audio competition industry as she was one of the pioneers in getting the first international organization, IASCA, launched in South Africa. From there she was at the forefront of getting our local scores internationally recognized and hosted the first IASCA official world record event which took place in Durban. It was on that day that the late Reggie Naidoo smashed not one but five world records which showed the world that South Africa isn’t just some big jungle. Naturally the sport progressed and to this day, we’re able to brag about our international status, all because of the little things this lady cemented for us many moons ago.
Naturally, as an industry, we felt the need to come together and host an event in her memory whereby the proceeds of the event was to be handed over to her family. Everything started with Mike from Reference Audio/Digital Designs SA offering to sponsor the trophies for the event which allowed us to get the ball rolling. The likes of Dr Decibel, Street Glow, MOB, IASCA SA, Firemed and naturally Speed and Sound magazine all put our hands together to host an event at Chilli Joint in Centurion.
Unfortunately, the day the event took place also happen to be the coldest and wettest day in Jozi, however that didn’t stop people traveling from as far as PE and Durban to attend the event. Yes we could have had a much better turn out had the weather played alone, however from the sponsors like Journey Car Audio, Ananzi Technologies, Star Sound, Auto Zone, Kabhir and Mo Khan, SJ Office Furniture, we managed to raise R17500.00 which was later taken up to R20 000-00 thanks to Speed and Sound’s Annie offering to top up the balance. In short, it was a great event which we plan to do annually. Thank you to everyone who braved the cold and rain to help us make a success of this event. Also, special thanks to Dushen who travelled all the way from Durban to help us with the event photographer as well as our two event whores Barend and Gerrie who refused to let the rain dampen the vibe and played that Heavy Hitter none stop.
Photos by: Dushandren Moodley